Viral Marketing - How I Became Liz Tomey
Today, we’re finally going to start talking about viral marketing, and I’m going to give you two no cost resources so that you can start learning.
First though I want to give you an education in viral marketing, and give you a plan that will allow you to use viral marketing the exact same way that I have to not only brand myself, but make a lot of money too.
Many have asked me what viral marketing is, and there are a ton of terms for it. I define viral marketing in this way…
Viral marketing is any action that you do for your business that will be duplicated by others.
So for example, when I give you a free report. That free report probably has my name and website name in it along with my affiliate links. When I give it to you, I tell you that you can give it away too. So you send it out to your list, and a few people from your list send it out to their list, and on and on.
That’s viral marketing, and there are several techniques that you can use, but there’s one technique that has built my business faster than you would believe.
Resell rights products…
So many people think these little jems are dead, but they are sadly mistaking. This July marks my 3rd anniversary in Internet marketing. Most people think that I’ve been online for years and years, and that’s why my name is well known, but that’s not true.
The way that my name got all over the place, the way that my career took off, and the way that I immediately started making $1000’s of dollars a month in affiliate commissions was by creating my own resell rights products, and anyone can do the exact same thing that I have done.
I know that everyone isn’t a writer so I’m going to give a plan for the “do it yourselfer” and a plan for those who could outsource the whole thing.
Okay, for you do it yourself people. Here is your step-by-step to creating your own resell rights product.
1. Find a topic to write your product on. Internet marketing forums are the best place for this.
Note: If it’s a video or audio product, you’ll still need to pick a topic.
2. Write an outline for your product.
3. Take your outline and fill it in with content. Make sure and put your affiliate links in where you can.
4. Have graphics made for your product.
5. Polish your product up. If it’s an ebook put your ebook graphic in it, and make the formatting look nice. You can even use one of my products as an example if you would like.
6. Create your sales letter for your product, and make it into a web page.
7. Create a resellers package for your product. Again, you could use one of mine as an example.
8. Upload your product and contact people who you know sell resell rights products, and give them your product to get it out there.
Yes, this sounds like a lot of work and it is, but by doing most of the work yourself, you can save a lot of money. However, this is SO powerful. If you do this at least once a month in no time, you’ll see an increase in money, and in your name recognition.
Now if you don’t know how to do any of the above, you have two choices. Learn to do it or hire someone to do it. So let’s look at this step-by-step and by price if you were to outsource doing this. I totally outsource resell rights product creation now, so it is do-able.
1. Find a topic to write your product on. Internet marketing forums are the best place for this.
Note: I don’t recommend that you outsource this part. You are the marketer, so you need to pick your topic. It’s really easy. If you just want to find a topic quick, hop over to a forum and see what the latest buzz is.
2. Write an outline for your product.
Note: You’ll probably want to do this yourself also. All you need to do is find 10-15 points about your topic and put them in an understandable order. If it’s an audio product the person you outsource this to can just write it like an ebook and then read it. If its a video product, you may want to be a bit more specific about what you want.
3. Take your outline and fill it in with content. Make sure and put your affiliate links in where you can.
Note: Now this you can outsource at places like Guru.com, Elance.com, RentACoder.com and the like. Tell them what you want, how many pages you need it to be if it’s an ebook. Audio and video products are going to be different.
Price: $100-$300
You can get ebooks done for about $5 a page on the sites I listed above. Just because it’s a resell rights product doesn’t mean it can be a crappy product, so make sure you give all the info about the topic that you can. Audio products are going to cost you a bit more, and video products even more.
4. Have graphics made for your product.
Note: In order for your product to compete with all the other resell rights products out there, you’re going to have to have graphics done. These graphics will consist of a header and footer for your sales page, and a graphic image of your product.
Price: $100
You can also find someone at the freelance sites I listed above to do your graphics, or you can just search the search engines.
5. Polish your product up. If it’s an ebook put your ebook graphic in it, and make the formatting look nice. You can even use one of my products as an example if you would like.
Note: Is what you could do here is hire someone to take your product, and polish it up. Send them over one of my resell rights packages and tell them you’re looking for your product to look similar to this. I really recommend you doing this though, so you can put your affiliate links in, and really give it your personal touch.
6. Create your sales letter for your product, and make it into a web page.
Note: I actually should have put this as two steps, because you’ll need to have someone write your copy for you, and then take that copy and make it into a sales page.
Having sales copy written is VERY expensive, so you may want to buy a course on writing copy once you see the prices people charge for copy.
If you’re looking for someone to set your sales page up, I recommend the people over at www.rentawebmaster.ca
Price for copy: $500-$2000
Price for sales page setup: $50-$100
7. Create a resellers package for your product. Again, you could use one of mine as an example.
Note: You could outsource this too. Just send your product, sales page, and graphics to someone, along with one of my packages and tell them you want it put together like I put mine together.
However, you could easily do this yourself.
Price: $50
8. Upload your product and contact people who you know sell resell rights products, and give them your product to get it out there.
Note: Your same person that did your sales page could create a download page for you, and get everything uploaded to your server for you.
Once you have this done, give your product away to those who can sell it for you, and tell them they can have it under the condition that they will direct people to your download page to download the product. Why? Well, if you make your name a squeeze page, and tell them they have to give their email address to get the download link, you could also start building a list. Do this a few times, and you wont have to give your product to people. You’ll have your own list to market it to.
So with this technique, you could…
1. Make money off the affiliate links in your product.
2. Make a name for yourself.
3. Build a list
What more could you possibly ask for?
Resell rights products are the way that I have built my business so quickly and so profitably. If this sounds like something you would want to do, I have a great resource for you if you’re just getting started with resell rights…
www.ResellRightsForNewbies.com
You’ll learn everything you need to know about resell rights products, plus more advanced stuff like how to create your own, and make money with other people’s resell rights products. I also own www.MyOriginalEProducts.com where each month I give my members 4-6 brand new master resell rights products. These are never before released products, and the best way to make money from them is to become a member and sell them first.
Okay, we’ve had a REALLY long talk about viral marketing today, and to end today’s conversation, I’d like to give you two free resources that will help you with viral marketing….
1. Mike Filsaime’s - Virology >>>>> www.tomeymarketing.com/free/virology.pdf
2. Tim Brocklehurst - The Viral Spiral Secret >>>> www.tomeymarketing.com/free/Viralspiralsecret.pdf
Okay, tomorrow we’re going to be talking more about viral marketing and I’ll be teaching you how to build your list with viral marketing so stay tuned….
Posted on March 29th, 2007 by Liz Tomey
Filed under: Viral Marketing
Liz,
Thank you the best I have found, straight talking simple guide Excellent
Thank you VERY much. I appreciate that, and hope you will act on the information here.
Liz
Very nice Liz. I’m new to internet marketing, I started back in november 2006 and have 3 websites now with no list although I have been trying to build one for the last 3 months and I haven’t made the first sale either.Maybe you could critique my site(that would be nice).But what you have discussed here has been very straight forward and to the point and very informative.I have always been a fan of yours ever since I first heard your name and purchased your products.Keep up the good work. Dave
Liz,
Thank you for your article on viral marketing. It was very clear and I understood everything you were saying.
Liz,
I appreciate the way you explain things. Keep it up and I’ll understand everything about marketing!
Liz,
Thanks for the helpful info. There is so much being pushed that it makes it difficult to get your moneys’ worth. I appreciate the valuable guidance you provide and it’s Free! : )
As always Liz is the best.
Hiya Liz,
That was such an excellent article, I just love your down home tell it like it is, kiss my grits attitude!
Dead on the money, and I just did all that, and yes,
it’s a lot of work to do it up right, but boy, when it comes together, it’s awesome, and a feeling I’ll always treasure, so thanks Liz, I just think you
are the greatest, keep on rockin!!
Best Wishes,
Jeff Davis
Hey all… Well I TRULY appreciate that comments. The funny thing is I have a lot of people telling me to quit wasting my time giving content to my “list”. You guys just aren’t a “list”. You’re my readers, and comments like these are why I keep trying to give you as much information as I possibly can.
Tomorrow we are going to continue on about viral marketing. It’ll be just as good as today.
So keep an eye out…
Liz
Hey David… I wanted to reply to your comment and tell you that I am REALLY proud of you. To only be doing this since Nov. and have 3 sites up is amazing.
I can’t critique everyone’s site, but if you’ll allow me to publicly critique your site so everyone can benefit, I’d be more than happy to. Plus it’ll get you some publicity.
Just post your URL here, explain the process in as few sentences as possible (I just need the elevator pitch) and I’ll be more than happy to “pick it apart” for you.
Don’t worry I’ll be gentle…
Liz
Well I have a total of 11 domain names 3 are websites www.oss-usa.net (my main site )and I’m still adding products to it.Then theres www.only15bucks.com and I haven’t added anything to it in a while (shame on me). And then theres unlimitedmoneymaking.com (I’m gonna give it a face lift because the templates I used for it are outdated). I have 2 domains with a PR3 and one with a PR4 I plan to make word cloud sites out of these and have two wordcloud scripts to choose from.And then theres www.softwaremembershipvault.com that I’m going to build as a paid membership site.I’ll be looking for JV Partners on those since I have no list (I’ve been trying to build one for the last 3 months I use Aweber).
Thanks for letting me post on here about that.
Thanks Liz,
straightforward and interesting
Very solid, useful and helpful information yet again, thanks Liz your a star, Sally
Hi Liz,
Darn good write there lady. Mind if I quote you on my sites? I like this one a lot …
“Viral marketing is any action that you do for your business that will be duplicated by others.” Liz Tomey, tomeymarketing.com/im-truth-newsletter/viral-marketing-how-i-became-liz-tomey
As I read through it I am sure I will find others.
Jeffery 100%
Hey Jeffery,
Sure that’s fine with me.
Glad everyone is liking this post. I’m about to start on the second part. It may be tomorrow for I post it or REALLY late tonight. 
Liz
David,
I thought we were talking about 1 site? What is the one site that you are going to be coming out with? I’m seeing your problem right now… You don’t have a plan of action really.
Pick one site, make a plan, and go for it… As for the word cloud pages… Why? What are you wanting from them? I’m asking you this because I’m leading up to something but tell me why you want them to be word cloud sites.
I’ve seen other people like Shawn Casey and the likes promoting PR sites selling links and thought about doing that with these.I’m trying to generate some revenue.Critique www.oss-usa.net.I haven’t made the first sale.
Hi Liz, Your article is GREAT. As always the information you provide is second to none. I think it’s straight forward & easy to understand for anyone. Once I started buying products from you, & joining your resell rights for newbie’s, I have never looked back. Your advice is really appreciated and not taken for granted! When ever I see your name I’m interested in what you have to say or any ebook or program you are promoting. Keep up the excellent work!
Thanks Cindie
Liz,
Thanks a lot for this tips, which is considered a mini course that can put every e marketer on the right track I really gained from this a lot for my marketing plan for my coming web site
Thanks again, thanks a lot
Jullian
David,
Yes, you can do that. I’m actually teaching my coaching people to do that right now. However, doing it with a word cloud probably isn’t your best option.
Take a look at this site… www.weddinghelperblog.com
It’s a brand new site that I am using to teach my coaching clients how to build sites that have at least a PR4 or better PageRank. If you really want to do this, you need to create content sites on a specific topic.
Get PageRank for them, and then find places to advertise that you are selling links on your PR4 content site.
Getting backlinks SHOULD be a HUGE part of every traffic strategy for every site owner. This is becoming common knowledge now and you’re going to be seeing a lot of people wanting to buy backlinks. You’ll stand out in the crowd if you have a good looking site with good content.
I use blogs to build these sites and private label content to feed them. It doesn’t take a lot of effort to go that extra mile, and you’ll make more in the long run.
Once you have a few of these sites setup with PageRank, I would create a “head quarters” site that showcases all of your sites that people can buy links on.
Now there’s much more science that goes into selling backlinks, but there’s the short version, and a warning about word/tag clouds.
Liz
[…] Okay, in my last post I talked about how I have used master resell rights products, to build my business and create a name for myself in this business. They have also allowed me to earn profits from my own products, and affiliate products. If you missed that post, you can read it at tomeymarketing.com/im-truth-newsletter/viral-marketing-how-i-became-liz-tomey […]
I have followed Liz Tomey for three years. Liz Tomey , John Miller, Denise Hall, and Ted Turner all have serious knowledge and real business ethics.
They all four are all very hard acts to follow in the internet world. All good people
LIz,
Thanks for the info. I been selling ebooks for awhile, but always looking for new information.
When it comes to resell I always make sure that it states it direct inside the PDF FIle. As your eBooks always do.
Can find me on ebay - ID ebooksdelights
Debbie
Hi Liz First up: I am glad you won maybe all out little votes helped. Congrats.
2nd Your advise and tips are excellant. Please carry on.
TrudyVan
South Africa
Hi Liz,
Thank you very much for sharing these secrets.
Well done, so easy and so informative.
I just love your straight to the point, no-nonsense, no fluff, no filler writing style and they way that you pack such a lot of powerful information into each of your articles or blog posts.
Thanks again,
To your success,
Aigul Yeraliyeva
Realy Great Article Liz
I am on some of your lists and found the emails great
also your products are realy good
www.millionaire-career.com
[…] and how I built my business. I’ve gone over how I built my business (you can see that at tomeymarketing.com/im-truth-newsletter/viral-marketing-how-i-became-liz-tomey/ and tomeymarketing.com/im-truth-newsletter/viral-marketing-how-i-became-liz-tomey-part-2), but […]
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